Overview

Mobile Text Alerts is a US SMS marketing and alerts platform, headquartered in New York City, that started in 2011. Its developer API sends SMS, MMS and RCS, and in a closed beta it sends iMessage from email-style Sender Identities through the same send endpoint, with fallback to SMS.

Key features

One /send endpoint for SMS, MMS, RCS and iMessage (beta)
iMessage Sender Identities with opt-in deeplinks; recipients must message first
Dedicated toll-free, 10DLC and short code numbers, with number pools and sticky senders
Webhooks for replies and delivery status, signed with HMAC-SHA256
Threads API for conversations, plus hosted AI chatbots per number
Actions MCP server to send and schedule messages from AI assistants
TypeScript SDK and an SMPP server
Zapier, HighLevel, HubSpot and Salesforce integrations

Pricing

Core plans start at $36 a month billed annually for 1,000 messages and include iMessage sending and MCP access. Professional plans start at $500 a month and add onboarding and API access for custom integrations. Extra messages cost $0.04. A 14-day trial includes 50 messages and a toll-free number.

How it compares to Linq

Both offer iMessage, RCS and SMS through one API with fallback to SMS. Linq's iMessage is generally available on dedicated phone numbers, with group chats, reactions and typing indicators, for a flat monthly fee. Mobile Text Alerts' iMessage is a closed beta from email-style identities that recipients must opt into first, and its plans include a message allowance with extra messages billed at $0.04.

Best for

US businesses already sending SMS campaigns or alerts that want to test iMessage and RCS on the same account.

Mobile Text Alerts