1440

Overview

1440 builds apps that run inside Salesforce, including Messaging Studio and Translation Studio. Messaging Studio brings Instagram, TikTok, SMS, Google RCS, Apple Messages for Business, WhatsApp and web chat into the Salesforce agent console. 1440 also publishes an MSP API for Apple Messages for Business, with MIT-licensed TypeScript packages on GitHub (1440io/msp-sdk), last released in October 2026.

Key features

• MSP API to list conversations and send text, attachments, rich templates and typing indicators
• Templates for quick replies, list pickers, time pickers, forms, rich links, iMessage apps and authentication
• Apple Pay payment requests and Apple messaging invitations
• Signed webhooks for received messages and invitation status
• API channels: Apple Messages for Business, TikTok and WhatsApp

Pricing

Not published. The site asks you to book a demo.

How it compares to Linq

Apple Messages for Business is Apple's business chat channel in the Messages app, not iMessage from a phone number: customers chat with a verified brand and usually start the conversation. Businesses reach new customers only through Apple-approved invitations, which 1440's API exposes. Linq sends iMessage, RCS and SMS from real phone numbers through an API, for a flat fee from $260 a month. 1440 is built around Salesforce and its Apple channel, not phone numbers.

Best for

Salesforce service teams that want Apple Messages for Business, social DMs and RCS in one console, or developers building on an Apple MSP API.

Sources

• 1440.io
• 1440.io/messaging-studio
• 1440.io/about
• github.com/1440io/msp-sdk
• npmjs.com/package/@1440io/msp-api