Photon vs Gupshup

Compare Photon and Gupshup side by side: iMessage features, channels, developer tools, pricing and compliance, checked on each provider's own site.

Photon

Open-source agent framework with managed iMessage
Starting price
$25/month (Pro)
Free plan
Free: shared iMessage lines, up to 10 users (2.0 beta: 25 shared iMessage assignments and $100 credit)

Gupshup

Conversational AI platform for WhatsApp, RCS, SMS and voice
Starting price
$99/month plus per-message rates
Free plan
None on the self-serve plan; a WhatsApp offer page lists 3 months free

Photon supports 75 of the 77 features compared here, and Gupshup supports 29.

Feature comparison

FeaturePhotonGupshup
iMessage messaging
iMessage
SupportedManaged cloud lines, or your own Mac with the local provider
Not supportedNo iMessage support
Group chats
SupportedOn the Business plan (dedicated lines)
Not supported
Group management
SupportedCreate groups and add, remove or leave members; Business plan (dedicated lines)
Not supported
Group name and photo
SupportedRename groups and set group photos; Business plan (dedicated lines)
Not supported
Mentions
SupportedSend @mentions in multipart messages and read mention ranges on inbound
Not supported
Tapbacks
SupportedSix native tapbacks plus emoji reactions, send and receive
Not supported
Threaded replies
Supported
Not supported
Typing indicators
Supported
Not supported
Read receipts
SupportedMark chats read and receive read events; group receipts are best-effort
Not supported
Edit and unsend
SupportedEdit within 15 minutes and unsend within 2 minutes (Apple limits)
Not supported
Message effects
SupportedAll bubble and screen effects, including invisible ink
Not supported
Animated text effects
SupportedPer-range effects such as bloom, shake, explode and jitter
Not supported
Stickers
SupportedPlace image stickers on any bubble with position, scale and rotation; sticker events inbound
Not supported
Formatted text
SupportedMarkdown rendered as native bold, italic, underline and strikethrough
Not supported
Attachments
SupportedFiles up to 100 MiB by default, including Live Photos
Not supported
Live Photos
SupportedHEIC still plus MOV companion uploaded as one Live Photo
Not supported
Rich link previews
Supportedrichlink() asks Messages to render its own preview
Not supported
Voice messages
Supported
Not supported
Contact cards
SupportedvCard or structured contacts, plus the bot's own native contact card
Not supported
Polls
SupportedCreate, vote, add options and receive poll events; all managed plans
Not supported
Chat backgrounds
Supported
Not supported
Location sharing
SupportedFind My requests and live location; Business plan
Not supported
iMessage apps
SupportedCustom and live app cards; iMessage mini apps on the Business plan
Not supported
Live app cards
SupportedEdit an app card in place and render live UI without a new bubble
Not supported
Sender name and photo
SupportedShares the agent's name and photo automatically; Business plan
Not supported
FaceTime calls
Not listed
Not supported
Delivery status
SupportedSent, delivered, read and send-error fields per message
Not supported
iMessage availability check
SupportedCheck if a number or email can get iMessage, SMS or RCS before sending
Not supported
Focus and Notify Anyway
SupportedCheck if a recipient has Focus on, then trigger Notify Anyway
Not supported
Numbers and delivery
Managed lines
SupportedSpectrum Cloud runs the Mac fleet; no Mac needed
Not supportedNo iMessage support
Dedicated numbers
Supported$250 per line per month on Business
Partial10-digit SMS keyword numbers on request; voice numbers through Knowlarity APIs
Shared numbers
SupportedFree and Pro route each user through a managed shared pool
PartialShared WhatsApp sandbox number for testing
Bring your own number
SupportedYour own Apple ID when self-hosting on a Mac, and your own number for WhatsApp Business
SupportedMove an existing WhatsApp number to the API, or keep the Business App with Coexistence
Line pooling
SupportedBusiness: auto-scale adds lines and a routing endpoint balances users
Not listed
SMS fallback
SupportedOn every plan per pricing; carrier rules apply to fallback traffic
Not supportedNo iMessage support
RCS fallback
Supported
Not supported
Outbound-first messaging
SupportedBusiness plan, up to 50 new contacts per line per day
SupportedBusiness-initiated SMS, RCS and WhatsApp template sends
Calls on the iMessage number
SupportedPlace and receive SIP calls from the line people already text
Not supportedNo iMessage support
Other channels
SMS
BetaStandalone SMS and MMS numbers with 10DLC in the 2.0 beta; SMS fallback on iMessage lines today
Supported
RCS
PartialSent on the iMessage line when the recipient cannot get iMessage
SupportedOnboarding form and gateway credentials from Gupshup required
WhatsApp
SupportedWhatsApp Business, one-to-one, on the Business plan
Supported
Telegram
Supported
PartialCovered in Bot Platform guides; not listed among current channels
Slack
Supported@spectrum-ts/slack provider on npm and GitHub
PartialBot Platform can publish a bot to Slack
Email
BetaYour own domain with DKIM, SPF and inbound MX in the 2.0 beta
SupportedEnterprise Email API and SMTP relay
Phone calls
SupportedSIP calls on iMessage lines; the 2.0 beta adds calls on SMS numbers
SupportedOutbound dialing, inbound call center, click-to-call and voice AI agents
Apple Messages for Business
BetaListed as available in the 2.0 beta
Not supportedNot offered
Unified channel API
SupportedOne Spectrum SDK across channels, and one REST model in the 2.0 beta
PartialCommunicate is marketed as one API with failover; the documented APIs are separate per channel
Developer tools
REST API
SupportedREST API for projects and lines; sending over REST in the 2.0 beta
Supported
TypeScript SDK
Supportedspectrum-ts, plus low-level iMessage and WhatsApp SDKs
Not listedNo official SDK found; docs give sample code
Python SDK
Betaphotonhq-api on PyPI, for the 2.0 beta API
Not listed
Other SDKs
SupportedGo client for Advanced iMessage; Rust and Go clients for the 2.0 API
Not listedDocs give PHP, Java, C# and Ruby sample code only
CLI
Supported@photon-ai/cli manages projects, lines, users and billing
Not listed
Webhooks
Supported
Supported
Signed webhooks
SupportedHMAC-SHA256, plus Standard Webhooks signatures
Not listedDocs suggest IP allowlisting; no signature scheme found
MCP server
SupportedHosted MCP server, plus an MCP server for the docs
SupportedRemote enterprise MCP server (OAuth) that acts on an account, plus a docs MCP server
Open source
SupportedMIT: spectrum-ts, imessage-kit and most SDKs
Not supportedClosed platform
Self-hosting
SupportedRun the open-source core on your own Mac and number, no Spectrum Cloud
Not supportedHosted cloud service only
Local testing
SupportedTerminal chat UI provider, no phone or number needed
Not listed
Custom channel providers
SupporteddefinePlatform plugs any interface into the same Spectrum API
PartialBot Platform can publish a bot through your own Twilio SMS number
Event replay
SupportedCatch up on events after a disconnect from a durable sequence
PartialFailed WhatsApp webhook calls are retried after a short interval
OpenTelemetry
SupportedOpt-in messaging traces in spectrum-ts, and traces in the 2.0 beta dashboard
Not listed
No-code integrations
Supportedn8n community nodes and a Dify plugin
SupportedZapier (Gupshup for Business app)
CRM integrations
Not listed
SupportedHubSpot, Salesforce, Zoho CRM and Microsoft Dynamics apps
Built for AI agents
Agent framework
SupportedSpectrum is a multi-channel agent framework with streaming replies
SupportedAI Agents, Bot Studio and Conversation Builder on its own ACE LLM
Agent framework integrations
SupportedVercel Chat SDK, Mastra, LangChain, Convex and others
PartialBot Platform connects Dialogflow agents; no LLM agent framework packages found
Streaming replies
SupportedAI output streams into one iMessage bubble, edited in place
Not listed
Agent group chats
BetaAgents find other agents and add them to a group chat (2.0 beta)
Not listed
Human handoff
BetaA person can reply in a conversation from the 2.0 beta Inbox
SupportedAgent transfer node hands chats to the Agent Assist console
Audit logs
BetaAPI logs and traces in the 2.0 beta dashboard
PartialEnterprise plan only
Message history API
SupportedList and get messages per chat
Not listed
Plans and compliance
Free plan
SupportedUp to 10 users on shared lines
PartialNo free tier on the self-serve plan; a WhatsApp offer page lists 3 months free, messages charged
Public pricing
Supported
SupportedCC Express at $99 a month plus published per-message rates
No per-message fees
SupportedNo per-message fees for iMessage, WhatsApp or Telegram; SMS, voice and email are metered in the 2.0 beta
Not supportedPlatform fee plus per-message rates
Uptime SLA
SupportedContractual SLA on the Enterprise plan
PartialEnterprise plan only
Isolated infrastructure
SupportedEach line runs in an isolated, dedicated environment
PartialEnterprise gets dedicated throughput; Communicate cites private virtual data paths
SOC 2 Type II
SupportedStated on photon.codes
SupportedListed under the Enterprise plan with ISO 27001 and GDPR
GDPR
SupportedPrivacy policy covers GDPR rights and SCC transfers
Supported

Checked on each provider's own site and docs on 2026-10-25. “Not listed” means the provider does not mention it.

Pricing

Photon

Free plan, Pro at $25/month, Business at $250 per dedicated line per month, and custom Enterprise; the 2.0 beta adds metered SMS, voice and email.

Pricing model: plan tiers plus flat fee per dedicated line

Source

Gupshup

CC Express costs $99 a month (INR 5,999 in India) for the WhatsApp, RCS, SMS and Voice AI modules with 1,000 AI messages; channel messages are paid per message from a prepaid wallet, and Enterprise uses a custom rate card.

Pricing model: monthly platform fee plus per-message wallet

Source

Which should you choose?

Choose Photon if you need iMessage, group chats, group management and group name and photo.

Choose Gupshup if you need CRM integrations.

Frequently asked questions

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